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| SEO Company | SEO Plans | Search Engine Optimization Plans |
SEO Plans Michigan |
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| SEO and Promotion Search Engine Optimization (SEO) Plans: |
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Key words Search for
Best SEO Results |
| We are using powerful tools like Google adwords,
overture and word tracker for keyword research: - |
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Keyword research is an important part of search
engine optimization. The basic theme behind the keyword research is to
find appropriated keywords related to our content and domain. Many
search engines use particular keywords to search for particular topic,
in this situation the domains having related content and keywords with
the search engines keywords are displayed on the top. So we use the
most appropriated keywords related to our content by using powerful
keyword research tools like Google adwords, overture and word tracker. |
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Google generates potential keywords and reports
their Google statistics, search performance and seasonal trends.
Overture gives similar data which are used in previous months, it also
generates keep tracks for average per our, per day searches on
particular keyword. Word tracker suggests keywords from 300 million
keywords and phrases searched by the people in previous three months. |
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Using these keyword suggestion tools we find the
most appropriated keywords related to our content, because content
relevancy is the most important factor for the search engines to
search particular keywords. |
| SEO consulting services |
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An SEO company must have a strong search engine
optimization strategy maintained regularly. We have SEO consulting
services to review your resources, strategies and suggest you to make
any adjustment in your website. We go through all the factors on your
website related to the page design, content of the pages, keywords,
link building etc. You just need to tell us your requirements and
expectations to us and we will help you to get that in the most
effective and easiest way. We will provide you the effective ways to
return maximum return on your investment with your priceless efforts. |
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SEO and Promotion provides email and telephonic
support for its SEO consulting services. Consulting via email may
response in maximum two business days for any type of query related to
search engine optimization for your project. |
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Guaranteed top placement in search engines
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To get more attention and more traffic towards your
websites it is necessary to find your website on the top listing of
the most popular search engines like Google, Yahoo and many more.
Better placement among your competitors provide an extra edge over
them and this definitely help you to get more traffic towards your
website. SEO and Promotion ensure you to provide guaranteed placement in
the top listing of the search engines like Google, Yahoo with its
targeted efforts. |
| Link Popularity |
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Today search engines are on highest growth in the
sources of web traffic, search engine algorithms have started to rank
sites on the basic of quantity and quality of incoming links to your
site from other sites. If there are more incoming links to your site,
more traffic will be created and your page range will be increases
automatically. Mainly two methods can be used for link building
popularity are link exchange and one-way linking. Link exchange means
we provide another sites link or reciprocal link on our site’s link
page and request to put our link. In one-way linking we need not to
put another site’s link to build our link on another sites. |
Some of the techniques we follow in One way
link building for your site are,
a) Submitting your site to Free Directories,
b) Buying relevant text link Advertisements from established sites in
your industry,
c) Writing articles and submitting to various sites for publishing to
increase link popularity of your site,
d) Press releases to increase link popularity,
e) Sending requests to established sites explaining about the site
quality and asking for links, |
| We maintain our link partner’s database and keep
track of fraud link partners who delete your link after placing their
link on your site. The relevancy in link building is most important
factor and we ensure you to provide your links on relevant sites in
the most effective and cheapest way. |
| Comprehensive Monthly Ranking Reports
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We keep track of all the events, which happens with
your site, related to search engines. It is necessary to maintain your
ranking regularly because of inconsistent behavior of search engine
while crawling the web pages. We provide you monthly ranking report
including information about your sites current ranking, any changes to
make in your site and the reason for the changes. These monthly
ranking reports help you to maintain your site’s quality and traffic
by regularly updating your site to get maximum results. |
| Keyword Optimization (Number of minimum targeted
words) |
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One of the important factor of search engine
optimization is to find out the relevant keywords with the content of
the website. After finding out the relevant keywords we have to
optimize our keywords because of minimum number of targeted keywords.
Keyword optimization is the art of choosing most appropriated keywords
from the chosen relevant keywords is the most important process in the
search engine optimization. Keyword optimization means the most
relevant keywords according to your site’s content, title, and domain.
We make sure about the relevancy of keywords with the latest search
engine algorithms to get better placement in the most popular search
engines like Google, Yahoo etc |
| Extensive Competitive Analysis for better search
engine ranking performance |
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When you talk about search engine optimization then
it is not enough to optimize your site internally only. You must keep
record of all your competitors who are having high page ranks with
more incoming links, appropriate use of anchor tags in their sites. We
must study the keywords, the words used in hyperlinks, and other
factors. The quantity of incoming links is not only criteria for high
page ranks, the quality and relevancy are the great factor to increase
your page rank sites and having these competitors can out you. |
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We know that Google currently holds the #1 spot
among all search engines. It wasn't that long ago when Yahoo was king
and Google was yet to be born. So it is necessary to keep eyes on your
competitors for survival in the search engines world. We provide you
extensive competitive analysis report for better search engine ranking
performance, which helps you to maintain your ranking high in the
search engines. |
| Technical Support
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Technical support services refer to help users to
solve specific problems with a product only, rather than providing
training, customization or other support services. We provide
technical services on our product in efficient manner. Our technical
support team is highly dedicated to provide any type of technical
services about the product. We use all possible media to provide you
better services like phone support, email support, voice chat, etc. By
contacting email you definitely receive our response within 3 hours.
Our technical support services are available 24 hours a day 7 hours a
week. |
| 24/7 Phone support and online support
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When you attempt to solve your problem instantly
then phone support or online support is best choice. Our search engine
optimization professionals are highly dedicated to provide best
services instantly through phone support, live chat and email. We are
ready to consider your any type of query about the product by
telephonic support or online support. This technical support facility
is available at any time 24 hours a day 7 hours a week. |
| Spell Checking |
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Today scenario search engines started to move
towards semantic algorithms and spell checking is becoming necessity
for the sites. Checking the spelling of the text on your web site is
very important, it ensure good content accessibility and readability
for your users, and better crawling and indexing for search engines. |
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Recent studies are indicating that search engines
rank web sites higher when they are free from spelling errors. The
higher search engine rankings results in increased traffic and more
potential customers. |
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With proper spelling, your web site will make a
good impression and will increase your on-line business credibility,
both of which are very critical factors for increasing your business
revenues. |
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SEO and Promotion provides you guaranteed additional
spell check services for your website content for better accessibility
and readability for the users and better crawling and indexing for
search engines. |
| SEO Copywriting
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In general SEO copywriting is to provide
informative, keyphrase rich text for both the search engines and your
users. Search engine copywriting is a technique to write the viewable
text on the web pages in such a manner that it seems attractive for
the surfer and target some specific terms for the search engines. The
main aim of SEO copywriting is to get high ranking in search engines
targeted for some specific terms. SEO copywriting is targeted to make
regular changes in the website page content, design, title, keywords,
anchor tags, headings when needed. SEO and Promotion ensure you to
provide attractive text on your websites for surfers and targeted to
some specific search terms for search engine. The relevancy increases
the rankings in the search engines, which is our only aim for our
customers’ site. |
| Image Optimization |
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Search engine optimization has a significant role
of image optimization for SEO people. It is noted that search engines
are unable to read text in the images but there are many factors,
which are used for image optimization. Image quality, image
formatting, image naming can be considered for image optimization. For
SEO purpose mainly image alt tag and alternate tags are used to
describe image. It is also useful when using only text displayed
browsers, alt tags can describe images. This all helps in get higher
ranks in the search engines. SEO and Promotion mainly uses alt tag and
alternate text for image optimization. This all exercise for image
optimization helps your website to get better page ranking and high
indexing in the search engines. |
| Creation of Meta Information's (title, keywords,
description) |
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Meta information's are mainly used to provide a high
level summary of the information contained in the web page. If any
software, which just wants to get summary of a web page then, it is
only to retrieve the header section and displays Meta information's
only reducing time required accessing the information via networks.
Meta information's also provide well-defined attributes or categories
about a page, which can be readily compiled into indexes such as
search engines. The Meta tag has three possible attributes content,
http-equiv, and name. |
| There are 3 important types of Meta tags as far
as Search Engine Optimization is concerned: |
| Title Tag
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| Title tag is not included in the Meta information
but it plays important role in search engine optimization to get easy
indexing. SEO and Promotion pay lot of attention to create title by
using words and phrases those are most relevant to our content and get
high listing in search engines. |
| Meta Description Tag |
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The most concise summary of website content is
placed in the Meta description. In Meta description all the most
relevant phrase are used in the short covering the whole content.
SEO and Promotion ensures that the Meta description tag is brief
according to limitation decided by most popular search engines but
with all the keywords included and also that it is different and
customized for each page. |
| Meta Keywords Tag |
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We create the Meta keywords tag for your website
with a minimum of 15 non-repetitive, competent keywords. We ensure to
get your site ranked among the top sites by using the most relevant
keywords. |
| Hand Submission to Dmoz directory |
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Dmoz directory is the biggest directory on the web
world and for any website inclusion in it is a most valuable results
of their efforts. The inclusion criteria of Dmoz directory are very
typical and we have to consider many factors before submitting our web
site to the Dmoz directory. Dmoz directory check the entire website
content, design, links before inclusion. If Dmoz directory once
rejects your submission then it is very difficult to get ranking in
the search engines. We have fully realized the importance of inclusion
of web sites into Dmoz directory and our software professional work
hard on the factors that help to include your site into Dmoz
directory. Many sites uses Dmoz database to create their own
directories and all this process increases your link popularity
resulting into high ranking into search engines. |
| Dmoz title and description optimization and
submission |
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Dmoz directory is the greatest directory in the web
world; Dmoz directory powers the important directories like Google and
thousands of other smaller directories. Search engine feel most
appropriated directory for the expert listing which is a collection of
links without having any affiliated link in it. Professional human
editors with a high level of care and patience check the sites to
avoid spam sites being included in the Dmoz directory. Sites included
into Dmoz directory have valuable results from the search engines.
SEO and Promotion do hand submission to Dmoz directory by fully
optimizing the title and description. The inclusion in Dmoz directory
fully depends on the category you selected for submission of your
site. Active category checks the sites in few days and response as
soon as possible. An inactive category may take long time to response
about the inclusion. Before submitting your site to Dmoz directory we
keep sharp eyes on the optimization of your site’s title and
description and do hand submission. |
| Website Usability Analysis |
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The usability of a website is considered to be very
low when the navigator is unable to find the information it is looking
for. When this happens you are losing business and customers.
SEO and Promotion usability analysis experts ensures you that your site
is easily navigated, best for all type of users which in turn provides
the best results by more traffic on your site. |
| Creation of robot files |
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The robot file is the first file search engine
“spiders” look when indexing a website. The robot file tells search
engine robots to which files and directories they are not allowed to
access. These robot files helps to prevent indexing incomplete sites
and the directories or sites, which you don’t want to list.
SEO and Promotion pay lot of attention while creating robots because
search engines uses robot file first to crawl any website. |
| Resubmitting sites to search engines if needed
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We should be aware with the fact that nothing is
permanent in the search engines world. Some search engines are not too
active while crawling sites. These inactive search engines sometime
may unable to crawl your site or can delete old sites from their
database. In this situation resubmission is only choice for this type
of search engines. SEO and Promotion keep track of your sites into these
search engines and resubmit your site if needed to remain your site
fresh into indexing. |
| Submission of sites to important paid
directories
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Some times for a particular sites submission to
free directories is not sufficient for link popularity and to get
targeted directories. In this situation we take services of some
lowest paid directories, which passes high quality traffic, providing
high page ranking and link popularity to our site. SEO and Promotion
submits your sites to some of quality paid directories with optimized
title and description to get targeted traffic, high page ranking and
link popularity for your sites. |
| MOD_Rewrite / URL rewriting technique for
dynamic sites to get better crawling by search engines |
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Many search engines feel uncomfortable while
crawling some dynamic URLs, which includes multiple query strings. To
solve this problem we are using called MOD_Rewrite to rewrite URLs to
make them search engine friendly. We apply this service to dynamic
sites, which deals with the lot of products and too much complex
transaction. |
| Buying text link advertisements from relevant
sites to increase the link popularity |
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Today search engines consider anchor text in
inbound links from established relevant sites a major role in the
ranking algorithm. Appropriate relevant anchor text will bring
targeted traffic as well as good exposure to visiting search engines.
Search Engines are highly moving towards link algorithms and we make
sure that we are up to the mark by placing the links on good-targeted
sites. These services definitely help you to get more traffic towards
your site having a little bit of cost involve with it. |
| Contract signed for search engine placements for
your site |
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We signed up contracts for the placements of your
sites to the search engines for the long time half yearly or yearly
basis. We are trusted SEO company providing better services in the
field of search engine optimization. Our CEO signs our contracts and
you can trust upon our valuable efforts and services. |
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Website Load time checking with customized tools
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Some websites take too much time in loading due to
improper designing or improper use of images, content in it. These
website take too much time in loading when search engine crawl them.
The search engines usually don’t prefer this type of sites and drop
from the top index. The search engines index these sites in lower
indexing and the site get a great reduction in the targeted traffic.
SEO and Promotion provides loading time checking facility for your
website by customized tools and helps to improve your site quality and
traffic by minimizing its loading time. |
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Site submission by hand to all the major search
engines |
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Websites are not always called by their links.
There are many smaller search engines not able to crawl the websites
by their links. These smaller search some time may create targeted
traffic towards your website and require manual submission to get site
included in their listing. We are highly dedicated to submit your site
to those search engines, which don’t use the link crawler to find the
sites. |
| Quality site map for better crawling
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| There may be some sites very large in size and
having problem in proper crawling capabilities. Some sites may have
script menus or mouseover, flash etc. Search engines usually face
problem in crawling these sites because search engines prefer simple
text links or links on images. We make sure to provide a better site
map on your site containing address of all the pages in
straightforward text links and anchor text to make your website’s
pages easy to crawl. |
| Search Engine Algorithm Updates |
| We know very well that nothing is permanent in the
search engines world. You must be update yourself for survival in the
competitive market. At this time hundred of new search engines are
coming everyday to increase competition in the search engine market.
To withstand in this competition by maintaining their position Search
Engines are keeping track on their algorithms regularly. They keep
changing their algorithm to stand the tough competitive market, To
keep up to this trend search engines update their ranking algorithm to
find the most relevant document for the query, Google the No.1 search
engine is known to do update minor changes to their algorithm at least
10 times per month, We at SEO and Promotion have dedicated algorithm
experts to analyze changes in the search engines algorithm and do
changes to the pages accordingly to remain in the competition in the
searching world. |
| Guaranteed Website Inclusion into Google Search
Engine |
| Today the Google search engine covers sixty percent
search engine market, we provide guarantee inclusion into the No.1
search engine Google. We will make sure your site is not involved in
any bad ethics and is perfectly placed in the Google search engine
results to get targeted traffic to your site for better results with
our valuable efforts. |
| 100% Guaranteed Uptime during site Modifications |
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Once you have loaded your site and if there is
enough number of visitors on your site then it is difficult to stop
displaying your site while doing some modifications in it. We
guarantee 100% uptime of site during all modifications done by us to
your site, We have worked with large ecommerce sites with 1000s of
unique visitors per day and we have made it sure we don’t do any mess
up with the site, We take all precautions during modifications and we
also make sure we have latest copy in all our systems. |
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Quality backups of Optimized pages and site
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We provide full guarantee for review your sites by
preserving your site or pages for long period. We take multiple
backups of all sites we are optimizing; we store the backups in high
quality Cds, DVDs to make sure they are preserved. |
| Yahoo Directory Inclusion |
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After the Google the high-ranking directory in
search engine market is Yahoo directory having thousands of visitors
everyday. A listing in yahoo directory will definitely get targeted
traffic towards your site and a great exposure to its visitors. Yahoo
directory is a paid directory charging 299$ per year to include your
listing in the directory. This is what they say on their site about
express inclusion in yahoo directory. |
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Before including in its directory yahoo consider
many factors like your site should not have adult content or services.
The Yahoo! Express service costs US$299(nonrefundable) for each
Directory listing that is submitted. Furthermore, for each listing
accepted into the Directory, there is a recurring annual fee of US$299
to maintain the listing in the Directory for the subsequent year. |
| Website Analysis |
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SEO and Promotion is currently offering a website
analysis package as part of the website marketing campaign to
determine the sites capabilities for Search Engine Optimization and
Pay Per Click services. We do in-depth website analysis and provide a
detailed report on what has to be done to the site for survival in the
competitive world. We will then implement all the changes needed to
the site to get all the search engine optimization features like more
incoming links from relevant quality sites, high page rank and
targeted traffic. |
| HTML Validation Checking
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There are some sites having error in HTML code or
coded badly. These may be due to improper use of opening and closing
tags or due to many more reasons occurring at the time of running the
web pages. It is a big block for visiting crawlers and that why unable
to crawl the websites having errors in their HTML code. We do HTML
validation for sites that needs it, we record those pages and make
then search engine friendly by verifying and modifying their code. |
| Browser Compatibility check |
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It is not enough to make our site search engine
friendly only to implement all the search engine optimization
features. Users should be an important consideration while optimizing
your site. You must check your site’s visibility in all the available
browsers, it should be unique in all browsers. We check the site in
all the available browsers like Opera, Internet Explorer, Firefox,
Neoplanet browser, AOL Browser, Netscape Browser etc. |
| Hand submission to free inclusion directories
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Link building plays an important role in Search
Engine Optimization, Relevant links from sites always matter and will
continue to provide better results by more traffic on your site.
Directories play a major role by keeping quality links. Search engines
always consider links from directories as a good vote for a site, not
all links are created equal importance. There are some situations when
some links are given a little bit more priority. For example a link
from dmoz or yahoo directory is having high priority than a link from
some new directory, so links are very important in SEO implementation.
There are around 52 directories we know of and we make sure your site
is submitted to all those directories, Most of the hand submission to
these directories is subject to manual review and an inclusion depends
on when the directory volunteer reviewer reviews the site and adds it
to their directory. |
| Extensive Log file analysis
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Web analytics by log file analysis is the
measurement of the behavior of visitors to a website or web
application. In a commercial context, it especially refers to the
measurement of which aspects of the website work towards the business
objectives; for example, which landing pages encourage people to make
a purchase. Many different vendors provide web analytics software and
services. |
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Tracking the landing pages for the appropriate
keyword is very important; if a keyword converts well in the search
engine crawling then there is no need to change it. We have to make
sure that the page ranking for that keyword and keyword phrase is well
prepared for an effective conversion, we at SEO and Promotion are bound
to make that happen by updating keywords regularly and keep tracking
of all the events like per day hits on the site, traffic analysis etc. |
| Re-optimization of sites |
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The search engine algorithms are changing regularly
for their survival in the competitive market. To make sure your site
is up to date with the ever-changing search engine algorithms, it is
important that we constantly review certain pages so that we can rank
for the necessary keywords; this in one important reason why we say
SEO is a long-term commitment. |
| Reciprocal link building |
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To become a successful on the Internet means having
people find your website or it is visible in the major search engine
list.
Building links through reciprocal link exchange is a simple yet a very
powerful tool for the website promotion. If done correctly, it
increase your linkage
• Increase your traffic significantly
• Provide an added resource to your website
• Improve your visibility in the search engines by raising your link
popularity
To get high rank position listing with search engines and more traffic
to your website it required to work out a focused linking strategy to
establish linking popularity on the Internet. Higher the quality of
incoming links better the search engine ranking and Internet traffic. |
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There are thousands of sites on the Internet, it
takes time and efforts to link exchange with the sites that are
relevant your website subject to maintain the interest of your
visitors. These all requires a lot of time and efforts. The process of
reciprocal link exchanging is looking for a suitable sites, contact
with the webmasters and agreement for the reciprocal link exchange,
updating of links page monitoring the link exchange is time consuming
and laborious. We find the reciprocal link partner, which based on
your site relevant category and post your link on those websites. You
have to place link back of those sites on your websites. |
| Froogle feeds for shopping sites (Optional only
for ecommerce sites and extra price will be charged): |
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Froogle is a service from Google’s shopping portal.
Froogle's merchant program is free; all you need to do is submit your
product data feed to them. One of the keys to success in getting
visitors from Google is submitting the best product information to
Froogle. SEO and Promotion helps you: - |
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• Create your own Froogle account.
• Create your own data feed from the product information.
• Verify your data to make sure that your listing is accurate.
• Submit to Froogle and make sure that your data is listed on Froogle.
• We also re-submit every 15 days to make sure that the latest
information about your product is available. |
| BizRate feed for shopping sites (Optional only
for ecommerce sites and extra price will be charged) |
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BizRates strengths are its advanced research
features and ratings capabilities. In early October of this year, the
BizRate had 33,000 merchants listed for which it provided product
information. BizRate provides more products data than any other
comparison-shopping site and claims it looks at an average of 20,000
surveys on each merchant before they issue a rating. BizRate accepts
merchant feeds in a paid placement environment and provides
information on paid retailers and those who do not pay commissions to
BizRate. SEO and Promotion helps you in a efficient manner to: |
• Create your own BizRate account
• Create your own data feed from the product information
• Verify your data to make sure that your listing is accurate
• Submit to BizRate and make sure that your data is listed on BizRate
• We also re-submit every 15 days to make sure that the latest
information about your product is available |
| Yahoo Shopping Feeds (Optional only for
ecommerce sites and extra price will be charged) |
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Yahoo shopping feed creation and management through
Shop Tracker, the comparison-shopping feed solution by
SearchMarketingTools.Shop Tracker is SMT's automated shopping feed
management system. The tool allows for bidding on the product level,
competitor product price comparison, and profitability reporting at
the product level, and accurate categorization, all from one
interface. SEO and Promotion helps you: |
• Create your own Yahoo account
• Create your own data feed from the product information
• Verify your data to make sure that your listing is accurate
• Submit to Yahoo and make sure that your data is listed on Yahoo
• We also re-submit every 15 days to make sure that the latest
information about your product is available.
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| Dealtime.com Data feed Optimization (Optional
only for ecommerce sites and extra price will be charged) |
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Price comparison web sites use "data feed" to add
new stores and products to their database. Being listed with them can
dramatically boost your sales, providing you are the kind of online
merchant who stays on top of the selling process, updating your site,
adding & promoting new products, adjusting your prices... etc. |
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These "data feeds" contain information about your
products (product name, price, manufacturer, sku, weight,
description...). They can be created manually using an Excel
spreadsheet but when you are handling a web product database with
dozen or hundreds of products, "data feeds" can also be automatically
generated at anytime from the live web database, automatically showing
the latest prices, descriptions... etc. for each product, in one easy
step. These feeds can then be submitted repeatedly with your latest
updates and new additions. |
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We are here to help you understand how price
comparison web sites work since they do not all operate exactly in the
same way and will not all have the same results on your sales.
Generating the "data feeds" needs to be done in compliance with their
requirements. Ask us for a free consultation and evaluation based on
your own web site and product catalog. |
| Eopinion Data feed Optimization (Optional only
for ecommerce sites and extra price will be charged) |
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Creating a data feed is not a very easy job because
different formats and different specifications are required for each
shopping comparison site. This is where SEO and Promotion comes into
action. Data feed optimization is also as important as creating data
feeds. We optimize the data feeds by writing carefully, selectively
key worded product titles and description and according to the
specifications of Eopinion. |
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